Have you ever heard any of the two phrases in my above title? The first one is not really something new. It has been around the net for many months now but the phrase just popped into my head yesterday. The latter might just be of my own making. But tell me if there is a better term for it.

Negative SEO

…is simply an SEO technique that pushes a website out of the search engine rankings (or deep into limbo of Google SERP). How could that be? If it is unintentionally done and you are doing it for your site, it could be over-SEO. It happened to many of the over-eager SEO enthusiasts. And Google will penalize you for that. One day you’re on top, the next day you’re nowhere.

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